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Marketing And Sales Payment Practices Report 2022

•By PaymentCheck•Reports

UK Marketing & Sales Firms Show Solid Payment Performance, But Big Disparities Remain

The Numbers

  • Companies analysed: 80
  • Average PaymentCheck Score: 71.1/100
  • UK average PaymentCheck Score: 50.0/100 (Marketing & Sales sector is 21.1 points above the UK average)
  • Number of companies achieving a perfect score (100/100): 3
  • London Average: 72.4/100 (66 companies)

What Stands Out

The Marketing and Sales sector significantly outperforms the UK average in payment performance, suggesting a relatively healthy financial environment for suppliers. However, the wide range between top and bottom payers – from a perfect 100 to a rock-bottom 0 – highlights substantial inconsistencies within the sector. The fact that three companies achieved a perfect score, while one company scored absolutely zero, is a noteworthy indicator of extreme variation in payment practices.

Best Payers

  1. HELLO ELEPHANT LTD - 100/100
  2. CHASEDESIGN WORLDWIDE LIMITED - 100/100
  3. YEAR9 LTD - 100/100
  4. FCB HEALTH HAMPSHIRE LIMITED - 98.8/100
  5. HUGE UK LIMITED - 98.77/100

Worst Payers

  1. MAXUS COMMUNICATIONS UK LIMITED - 0/100
  2. PUBLICIS MEDIA EXCHANGE LIMITED - 29.2/100
  3. ESSENCEMEDIACOM SCOTLAND LIMITED - 30.45/100
  4. MEDIACOM UK LIMITED - 33.95/100
  5. MINDSHARE MEDIA UK LIMITED - 35.7/100

Regional Patterns

London dominates the sample size with 66 companies and a solid average score of 72.4, suggesting the capital is a relatively safe market for suppliers in this sector, though the limited sample sizes of other regions make broad conclusions difficult. While the West Midlands (71.8) and Scotland (71.3) have respectable averages, each based on only one company, they're statistically insignificant. The East Midlands' average score of 65.3 across two companies is the lowest, but still not enough to be statistically relevant.

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While the sector's overall average of 71.1 is encouraging, suppliers should do their due diligence because MAXUS COMMUNICATIONS UK LIMITED's score of zero proves that there are still significant risks depending on which firm you are doing business with.